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Strategic design leadership and Innovation
I am a visionary design leader with nearly 20 years of experience driving innovation across global brands, agencies, and startups. I specialize in crafting user-centric, high-impact design strategies that elevate customer experiences and drive business growth.
Blending creative direction, messaging, design and marketing strategy, and production across digital and physical mediums, I bring a holistic approach to solving design and business challenges. By leveraging AI-empowered ideation and staying at the forefront of emerging technologies, I push creative boundaries to deliver transformative results.
What I enjoy most is leading multidisciplinary teams, mentoring creative talent, and fostering a culture of design excellence. From developing pioneering retail experiences for Google to launching digital products for startups, I thrive on transforming complex challenges into intuitive solutions.
Currently based in Los Angeles, I bring a global perspective, having worked agency-side, in-house, and as a freelancer across North America and Europe.
Let’s create something extraordinary together.
Designing the machine that designs the machine.
My Recent Experience
This Place, 2023 - Present
Design Director
Leading innovative physical and digital design initiatives from ideation through GTM execution, with a focus on marketing Chromebooks throughout retail channels.
R/GA, 2020 - 2022
Creative Director, Experience Design (XD)
Led the experience design (XD) practice across R/GA's California offices to create purpose-driven, compelling digital experiences.
Freelance, 2017 - 2020
Digital Product Design Director & Consultant
Worked with startups and entrepreneurs to launch and revolutionize their businesses through best-in-class UX, product, visual design, and front-end development.
Misthos, 2018
Head of Design
Designed and launched one of the first business-focused bitcoin wallets by bringing together identity, collaboration, and flexibility in a first-of-its-kind approach.
Tiffany & Co., 2015 - 2017
Director, Experience Design & Strategy
Brought a legacy luxury brand into the modern age through design thinking, digital transformation, and innovative workflows.
Full résumé available upon request.
Google, Nike, Shopify, Intuit, YouTube, Roku, Airbnb, Opendoor, CVS Health, Coca-Cola, Tiffany & Co., Warby Parker, Obakki, Hanes
Let's talk about working together. Find me on LinkedIn.
© 2024 Kyle Parkinson



